There’s a number of reasons why blogging is the best lifestyle business to choose. Obviously you need to enjoy writing to become a successful blogger. Doing anything you don’t like is not what you want to build your lifestyle business around. If you don’t enjoy what you’re doing, it’s hardly going to make you want to do it! With blogging, you’re going to need to enjoy the process in order to maintain your blogging habit for long enough to make it work.
I’ve had a few blogs and the ones which succeeded are the ones I enjoyed writing. Learn to enjoy the process by aligning your blog with something which has a deep meaning for you. When you do this, blogging will become a joy, rather than a burden. When it’s a joy, you want to do more of it, and that’s how to become successful.
Of course you need to monetise a blog somehow and aligning yourself with the best affiliate marketing products in your niche is the best way to do it. Not all affiliate products are equal and so it’s worth doing some research to find the best ones. The best ones align with your values and offer huge value to customers.
Why Blogging Is The Best Lifestyle Business – It’s Free!
Blogging is a free way to build an audience online. You can monetise a blog in a couple of ways; either through advertising or selling affiliate products from your blog. I prefer the latter and have tried monetising blogs with Google Adsense for example. But it never seems to produce much more than a tiny income trickle. With affiliate marketing though, you can earn a lot more, especially if your audience is a good match for whatever it is you’re selling.
Despite blogging being free, it’s not easy to earn a living through blogging and in the initial phase this can be quite daunting. Here lies the most important reason for your careful choice of blog topic: alignment. When you’re aligned with your blog topic, you love writing. You could write all day and words simply flow from the page! In a topic you’re unfamiliar with, or not at all passionate about, you must research every post and each piece is a difficult and meaningless task!
When your blogging has a meaning for you, beyond simply earning money from it, it means you have found your ikigai!
Why Blogging Is The Best Lifestyle Business – Ikigai
Ikigai is a Japanese term meaning “reason for being”. I spent quite some time trying out different blog topics “trying” to make money from them. Most of them failed. Only when I found a passion for writing did things start to work for me. The reason I failed was because I put the money first. The money from blogging should be a by-product of you having found a passion in your work. I think this is true of many success stories whether online or off-line.
So find a topic you’re passionate about and start blogging. Align your blog with some carefully chosen affiliate products and build an email list – offering some free giveaway to help your audience. Helping and giving are the cornerstones of a successful blog. You won’t find a successful blog that doesn’t provide some kind of value to its audience in some way.
Blogging Is Free But…
There’s a massive “but” coming when we think about the wonderful idea of free traffic from blogging. The trouble is everyone knows blogging is free and so there’s many other bloggers competing for the same traffic you want! There’s over 600 million blogs on the internet so standing out can be a problem. So what’s the answer?
Blog anyway but make sure you enjoy it! Over time, if you stick at it, your blog will start rising to the top and more and more people will find your content. Many bloggers put the money first, and so as a result will slowly drop out as they can’t sustain the necessary action to maintain their content. Money only motivates so far. Find a passion behind your blog and you’ll outlast the rest!
Put your audience first and blog for the love of it and to help and encourage others. The money will follow if you align with your passions and values and find a good affiliate product to align yourself with.
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